TechnologyEverything we do is technology driven. Our unique technology is the organizing principle for our comprehensive programs. Our in house developers create customized online stores. We will provide you with an extremely intuitive website, making the ordering process from your initial product search to order placement, as easy as possible. With an interface similar to other e-commerce sites, our process is as easy as shopping online.
Customized WebsiteOur customized website assists with four vital functions:
- Supply Chain Management
- Brand Compliance
- Centralizing franchisee purchasing through the website promotes brand consistency nationwide
- Management Controls and Reporting
- Tiered access features and functional dashboards
- Advertising and Marketing Tools
Graphic DesignOur talented in-house team of graphic designers help franchisees customize their marketing and advertising materials. They also assist your marketing team in bringing fresh ideas to life.
MerchandisingOur merchandising team provides you with unique product selections to build customer and employee loyalty.
- Clayton Kendall provides a variety of apparel including uniforms, casual wear, work wear, headwear, t-shirts, and accessories .Outfitting your employees in professional high quality uniforms lets customers know that you take your business seriously. A crisp and well-polished image positively impacts both clients and staff alike. Our expert embroidery services can be combined with a vast array of top shelf apparel with brands like Nike, Cutter & Buck, Port Authority, and Eddie Bauer.
- Clayton Kendall offers a wide selection of branded merchandise including promotional products and printed materials. You can choose from over 950,000 items that can be customized with your brand, logo or message. These are perfect to use as employee incentives, customer appreciation, and giveaways to generate new business.
Supply Chain ManagementWe can assist your supply chain management through procurement, warehousing, and fulfillment. We supply management reports, which enable you to monitor purchases and identify patterns.
Also by consolidating franchise and corporate spend, you can leverage your size and buying power.
- Global Procurement
- Significant savings are available for products that are staples in your program through overseas sourcing
Warehouse and FulfillmentWe work with you to determine the most efficient and cost effective fulfillment and distributions solutions for your company. You can choose to purchase your items on demand or in bulk. If you choose to buy your items in bulk, we have secure facilities located in Pittsburgh, PA, Los Angeles, CA, Honolulu, HI, and Toronto, Canada, where we can store your inventory. Orders for inventory items can be shipped the same or next business day.
We utilize barcoding and a double check inspection system to ensure accuracy.
Advertising and Marketing ToolsLocal Marketing Tools
- Clayton Kendall’s user friendly marketing program provides your franchisees with personalized marketing tools that can be customized for each location. These corporate approved tools are designed to streamline the marketing process for the franchisees while maintaining corporate’s ability to manage the message. Clayton Kendall makes it simple to provide customizable products that guarantee a consistent look, feel, and message for the brand. The franchisees can personalize these products to target their local audience
- Business Basics
- These include business cards, letterhead, envelopes, brochures, training materials, financial sheets, and signage.
- Direct Mail
- We provide postcards, announcements, and newsletters.
- We offer Every Door Direct Mail, the US Postal Service’s simple, cost effective option for direct mail.
- Ad Generator
- Clayton Kendall’s proprietary software enables franchisees to customize ad templates for use in their local market. This provides significant cost savings to the franchisees who can avoid ad agency fees.
- For national corporate promotions we provide custom promotional kits designed in conjunction with corporate marketing teams. We strive to minimize costs and maximize value by assuring that regional variations are respected. We do profile analysis to take into account such factors as franchise location, size, layout, and signage area to create custom promotional and POP kits.
- The customized kits are produced accurately and delivered on time.